Sales are up in all forms of comics including monthtomonth titles and graphic novels. Is the marvel fan base the worst in comics or in anime. Marvel or dc, comiccon now offers a window into the steady transformation of the north american comics industry and its fans. The business of black comic books black enterprise. Why 2016 is the year we need to stop pretending women aren. Alamy and in the demographic report presented on 1 september, for the first time the gender split was in. This is a page for you the dc comic fans, we post about upcoming movies, tv shows and all things surrounding the dc universe. Comic book publishers struggle to attract new generation. At san diego comiccon, diversity in content and consumers. Comic book shops in the united states had been closing left and right even without the pandemic. The real reasons for marvel comics woes the atlantic. Up now is dc entertainment this statistic breakdown, weve looked at terms like dc comics and vertigo comics, but not specific comic series or. The comic industrys struggle for gender diversity will.
The majority of its publications take place within the fictional dc universe and feature numerous culturally iconic heroic characters, most notably batman. Just have captain america say hail hydra, cut some joker scenes out of your movie or make a movie that critics hate and fans love, or. The history of the mainstream comics industry is treated like the barely beating heart of a dying god. Its time to get real about racial diversity in comics wired. Any comic book or superhero fan knows there are two major universes. A man holds copies of the captain america comic book at a store in new york march 7, 2007.
A brief history of racial and gender diversity in comic. With san diego comiccon kicking off this week, were returning to see how things stand. The vast majority of comic fans i know are in their 20s and 30s. The direct market, as it came to be known, allowed comic book publishers to send their products to retailers who marketed directly and, usually, only to comic book consumers. Dc comics is one of the largest and oldest american comic book companies. Anyone that has studied statistics knows that the results can be presented in a number of different ways to support or attack a preconceived idea or agenda. Marvels universe is home to ironman, thor, hulk and the rest of the avengers. Yesterday was dc comics stats, and tomorrow will be indiesmall press comics for those that dont know, this data is mined from facebooks demographic data using terms that correspond to likes, groups, etc. At the same time, events that are focused on very narrow interests are also growing because people still want to have those kind of unique things, she said. Another incredibly fascinating aspect of this data is the way marvel and dc break off into gender demographics. Brett schenker did some fancy facebook fooling and compiled a few statistics about the people who selfidentify as comic book readers. Percentage of total comic book sales for marvel comics 39.
Steven universe creator caught in the crossfire over alleged fanartist suicide attempt the simple fact is that people like things. At san diego comiccon, diversity in content and consumers is key. As an independent comic writer, i wont cry as covid19. Yesterday was dc comics stats, and tomorrow will be indiesmall press comics for those that dont know, this data is mined from facebooks demographic data using terms that correspond. In july of 2014, i looked at the facebook demographics of marvel.
In november 2014, tim hanley, a comic book historian and writer who keeps tabs on the gender breakdown of publishers on his blog straitened circumstances, reported that. Three years later, dc comics revealed a notsosurprising, to her fans. No other fan subgroup breaks 20% on saying these are mustbuy items. Sam gaitan, an organizer and the cartoonist, said, i was a fan first. Comic book franchise impact on the decision to see a superhero movie by age u. In the past month, marvel studios and dc entertainment have delivered christmas early to comic book fans by announcing 19 new superhero films for release between 2016 and 2020. When will the perception of women in comics catch up to. Conventions are, in their own way, a different type of retail space, and at another icv2 panel, titled the con explosion and moderated by comic editor and commentator heidi macdonald, several convention insiders presented more statistics about the comics audience, this time looking at the fans who go to conventions. Analyzing the gender representation of 34,476 comic book characters. The launch of dc comicsthe new 52 galvanized the traditional fan base for superhero comic books. People arent just comic book fans, they are superfans of multiple things, she said. The survey also found that of the readers who were reading their first comic digitally, many went on to buy comics in print.
Miracle, for example, was a hugeselling title here. Majorities of alternativesmall press, comic book and gaming fans never buy these items at conventions or shows. New eventbrite survey reveals convention demographics. Is the average age of comic book readers increasing. Analyzing the gender representation of 34,476 comic book. Gail simone poses with fans at the shanghai comiccon. Also, while the us demographic is currently 61% white, 18% latino, % black, 5% asian, the entire comics market is 69% white, 12% latino, 10% africanamerican and 8% asian and the comic shop. The valkyries, a collective of current female comic book store owners and employees started by comic writer kate leth, was founded in late 2012early 20. Comics capture digital readers and grab more print fans. Marvel and dc have managed to remain the two biggest players in comic books since the 1940s. The series was written by ron marz and peter david, with art by dan jurgens and claudio castellini the special crossover series pitted marvel comics superheroes against their dc counterparts in battle. D i would say is the stereotypical age, but that hasnt been true in quite some time, id say.
Comic book publishingyes, just the business of selling printed comicsis a billiondollar industry. Dc is home to the worlds greatest super heroes, including superman, batman, wonder woman, green lantern, the flash, aquaman and more. Its more of a legend with a small amount of followers than a giant to be in awe of. Weve already posted facebooks general stats, and tomorrow will be marvel, followed by indie comics, and the industry as a whole. Comic book sales are soaring as the demographics of the average comic book fan broaden. Liking things in turn takes up a lot of mental energy. For some, the character is a feminist icon even gloria steinem wrote about her and many fans though not all. And as backwards justification we ascribe all sorts of. What she is seeing is a young marketbut only in certain sectors. At the new york comic con insider sessions powered by icv2, kristen mclean of npd bookscan broke out some demographic data, based on a 72,000person book buying consumer panel, about who is buying graphic novels, what they are buying, and where they are buying them. With san diego comiccon about to begin were looking at the demographic data for various publishers and comics. In the comic world, much of the attention has turned to the so called big 2 marvel and dc which produce the super hero characters people first think of when they think of comic books. However, in comic book stores, that rises to 72% male, and an older audience.
Comics fans on facebook almost 45% women now and how publishers stack up torsten adair 120620 12. These differences between marvel and dc fans are super. Theres been a great deal of debate about the comic industrys handling of diversity in its comics and characters, and a new study indicates how important that issue is to readers. Conventions are trying to cater to these multiple interests. Although the book was clearly a passion project for the two white creators, writer mark waid and cowriterartist j. This month, 1,194 new comic books and 391 new graphic novels and. Once i became an adult and realized i could buy comics weekly, i started visiting my local comic book shop regularly. The last jedi opening weekend domestic box office revenue 2017 batman movies. It is the publishing unit of dc entertainment, a subsidiary of warner bros. Jones, the book struck a sour note for some critics and readers. Fans of comic books the world over unite come here to share your love of comics. From the midtolate 2000s, comic books largely white male cast of characters had attracted largely white male fans older ones. Thats up from less than 5% when they started the app, and its a number that steinberger says is changing rapidly.
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